A QR code that takes someone to your homepage is a billboard. A QR code that takes someone to a pre-loaded checkout is a point of sale.
Checkout Links generates a branded QR for every link automatically. Print it on packaging, paste it on a flyer, embed it in a video, prop it up next to the register — the scan opens straight to Shopify checkout with the cart filled and the discount applied.
What you can do with it
- Packaging reorder. QR on the package → pre-filled reorder of the same item. Repeat purchase becomes a single tap.
- In-store cross-channel. QR next to a product → online checkout for an out-of-stock variant or for delivery.
- Print-to-buy. QR on a magazine ad, a postcard, a coffee-shop poster → checkout in seconds.
- Event commerce. QR on a pop-up booth backdrop, on event swag, on a digital screen → checkout without a card terminal.
- Conference, trade show, exhibition. Booth visitors scan one QR and the entire order is queued before they leave.
Why “to checkout, not to homepage” matters
The biggest QR mistake is sending scanners into a multi-step browse flow. The customer’s attention is on the QR, not on your site nav — every extra step is a chance to leave. A checkout-first QR closes that gap.
Set it up
Install Checkout Links — 7-day free trial. Every link you build gets a downloadable QR by default. Pick the brand colour, drop in the logo, download as PNG or SVG, print.
For a longer walkthrough see: QR code payment setup in Shopify, How to create QR code checkout links on Shopify, How to use QR codes with Shopify POS.
Related: QR code marketing strategies, Checkout Links for Instagram Ads.