Playbooks
Step-by-step campaigns you can run with Checkout Links — what to build, who to send it to, and what it should land on.

How to Start an Affiliate Program on Shopify: The Creator Playbook (2026)
Give every creator their own link instead of their own discount code — per-link attribution a leaked code can't inflate, with the creator's offer live across your whole storefront.
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VIP Offers on Shopify: Early Access, Private Pricing and Loyalty Rewards Without an App (2026)
How to run early access, private pricing and members-only drops on Shopify using links your best customers can reach and nobody else can — no loyalty app, no hidden collections, nothing public to scrape.
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Give a Gift for Subscribing on Shopify: The Subscription Gifting Playbook (2026)
A free gift is the cheapest way to turn a one-time buyer into a subscriber — it costs you once, on the first box, while the subscription renews at full price.
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Influencer Seeding & Gifting on Shopify: The Complete Playbook (2026)
How to run an influencer gifting program on Shopify in 2026 — picking creators, building per-recipient links, gating the offer, attributing the revenue, and avoiding the discount-code-leak trap.
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Shopify B2B & Wholesale Checkout Links: The Complete Playbook (2026)
How to run B2B and wholesale order flows on Shopify in 2026 — with or without Plus — using checkout links to replace draft orders, portals, and email-PDF workflows.
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Abandoned Cart Recovery: The Complete Playbook (2026)
Everything we know about turning abandoned carts into paid orders — sequence design, send timing, subject lines, real example copy, and the recovery link that closes the loop.
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Shopify Discount Codes: The Complete Playbook (2026)
Everything you need to design, distribute, and measure Shopify discount codes in 2026 — without training every customer to wait for a coupon.
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Shopify QR Codes: The Complete Playbook (2026)
How to design, deploy, and measure QR codes for Shopify in 2026 — turning print, packaging, and physical surfaces into a real point of sale.
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