Klaviyo

Connecting Klaviyo

1. Go to Settings > Klaviyo in the Checkout Links app

2. Click Connect Klaviyo

3. Sign in to your Klaviyo account and authorise the connection

4. Once connected, you’ll see your Klaviyo account status on the settings page

You can disconnect at any time from the same settings page.

What you can do with Klaviyo

Abandoned cart recovery

Send abandoned cart emails with checkout links that restore the customer’s exact cart. Use dynamic link parameters with Klaviyo merge tags to rebuild the cart items and pre-fill customer information.

How it works:

1. A customer abandons their cart

2. Klaviyo triggers your abandoned cart flow

3. The email includes a checkout link with the abandoned products passed as URL parameters

4. The customer clicks and goes straight to checkout with their cart restored — plus any promotion you’ve added (like 10% off to incentivise completing the purchase)

Full walkthrough: Abandoned cart recovery with Klaviyo.

Reorder reminders

Send customers a link to reorder products they’ve previously bought. Especially effective for consumable products on a predictable replenishment cycle.

How it works:

1. A customer makes a purchase

2. After a set period (for example 30 days), Klaviyo triggers a reorder flow

3. The email includes a checkout link that pre-fills the customer’s details and re-adds their previously purchased items

4. One click and they’re back at checkout ready to reorder

Full walkthrough: Reorder links with Klaviyo.

Customer pre-fill

Use Klaviyo’s customer data to pre-fill checkout information and reduce friction:

https://yourstore.com/offer?c=#{{ person.id|default:'' }}

The customer’s name, email, and shipping address are filled in for them at checkout.

Triggering from Shopify Flow

If you’d rather trigger checkout link emails from Shopify Flow instead of from a Klaviyo flow, Checkout Links also adds a Send Checkout Link Flow action that sends a link via Klaviyo. See Shopify Flow.